// Latin Americans love soccer and UEFA Champions League. But Latin Americans don’t love being at work during the games.
Gillette wanted to shave that gap away for this first time ever being a championship partner. With Gillette's Facial Unlock, we developed
a bot that gives free data to watch the matches. But to get the data, you had to #FaceYourPassion and change your beard style.
No change? No game. New look? Game on.
// Note: This project is a proposal. It was approved and produced. But the promo was cancelled due to the COVID-19 pandemic in 2020.